“It brings tears to my eyes.” What are the conditions for Lim Young-woong to become an advertising model out of concern for his fans?

“It brings tears to my eyes.” What are the conditions for Lim Young-woong to become an advertising model out of concern for his fans?
“It brings tears to my eyes.” What are the conditions for Lim Young-woong to become an advertising model out of concern for his fans?
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KGC Ginseng Corporation selected singer Lim Young-woong as the new model for Cheong Kwan-jang. / Provided by KGC Ginseng Corporation

The story was told that singer Lim Young-woong, who became the model for the health functional food product CheongKwanJang, asked advertisers to give gifts to all customers who purchase the product.

A netizen who said he was a fan of Lim Young-woong said, “I heard a story that brought tears to my eyes,” and posted this message on social media on the 24th.

According to the article, from the point of view of the owner of a CheongKwanJang store, setting a price limit such as ‘giving away goods over 100,000 won’ will help sales. However, the Cheong Kwan Jang headquarters ordered them to give goods to all customers regardless of price.

This writer said, “I heard that Lim Young-woong set such a condition when signing the (advertising) contract. “I’m afraid fans might feel uncomfortable,” he said. “He’s such a great person.” “He was in tears and scolded,” he added.

The owner of the Cheong Kwan Jang store told the author, “There are no price hurdles for Lim Young-woong goods. It is said that she also said, “That’s why I saw the singer Lim Young-woong again.”

The author authenticated it by uploading photos of the CheongKwanJang product, Lim Youngwoong bromide, and photo card. The article said, “How can they be so deep?” and “I was wandering in front of the store, but when I mustered up the courage to go in, I was touched when they told me that it didn’t matter the price. So I bought one and received the goods” and “an artist with a warm heart”, etc.

Previously, KGC Ginseng Corporation announced on the 18th that it had selected Lim Young-woong as the new model for Cheong Kwan-Jang. Regarding the reason for selecting the model, KGC Ginseng Corporation said, “We judged that Lim Young-woong’s thorough self-management and sincere attitude toward fans matched the value of trust built by Director Jeong, so we selected him as a new model.” In addition, it is explained that Lim Young-woong’s greeting, ‘Be healthy and happy’, is in line with the direction of the president.

To commemorate this, KGC Ginseng Corporation produced a two-piece set of special goods consisting of a photo card with Lim Young-woong’s handwritten message and a bright smiling bromide holding a bouquet of flowers. At the Family Month event held from the 24th to the 17th of next month, various purchase benefits are provided only for popular CheongKwanJang products such as ‘Hwaaerak’, ‘Hongcheonwoong’, ‘Cheonnok’, ‘Everytime’, and ‘Daborok’. Bromides and photo cards are provided to Members customers who purchase Cheong Kwan Jang products at Cheong Kwan Jang’s offline stores, and photo cards are provided to customers who purchase Cheong Kwan Jang products at the official online mall.

A post posted by Lim Young-woong’s fan on Instagram/Instagram

The article is in Korean

Tags: brings tears eyes conditions Lim Youngwoong advertising model concern fans

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NEXT Korean news channel YTN (Channel 24)