No obvious courses! “Create your own trip with Jeonnam Tourism Platform”

[오감만족 남도 여행] Smart tourism Lodging discount event held in 22 cities and counties Proposal of customized travel package for each MBTI

Smart tourism is a new trend in the tourism industry that combines information and communication technology (ICT) to provide tourism services in various fields such as experience, transportation, and convenience. In the past, group tourism was mainly done by passing through famous tourist attractions, but now smart tourism using ICT is becoming the trend. As interest in smart tourism increases, travel has also entered the era of ‘TIY (Travel It Yourself)’. If you want to go on your own perfect trip to Jeonnam, it is worth using the mobile application ‘Jeonnam Tourism Platform (JN TOUR)’. Jeonnam Tourism Platform can be downloaded from the App Store or Play Store.

A new horizon for smart tourism in Jeonnam

On the Jeonnam Tourism Platform, you can receive real-time information on various tourism information about Jeonnam, including travel courses, tourist attractions, and festivals. You can add products such as public transportation, accommodations, and restaurants to your shopping cart at once and make payment. Multilingual services are also available, including English, Japanese, and Chinese (traditional/simplified), so foreign tourists can use it conveniently.

Jeonnam Province is holding the ‘Namdo Accommodation Discount Big Event’ with 22 cities and counties through the Jeonnam Tourism Platform to attract tourists and revitalize local tourism.

Those eligible for support are tourists who do not have an address in Jeonnam or Gwangju. If the payment amount is more than 100,000 won, a discount of 40,000 won is given, if the payment amount is more than 70,000 won, a discount of 30,000 won is given, and if the payment amount is less than 70,000 won, a discount of 20,000 won is provided. An additional 10,000 won discount is provided to members of the ‘Jeonnam Sarangae Supporters’, which promotes sales of Jeonnam products and revitalization of tourism. There are currently 450,000 members of Jeonnam Sarangae Supporters.

Anyone living in Jeollanam-do who does not have an address in Jeollanam-do can sign up using the Jeonnam Tourism Platform. Last year, to participate in the Namdo Lodging Discount Big Event, you had to submit an application to the city or county in advance, but this year, if you pay at the Jeonnam Tourism Platform without a prior application process, the discount will be automatically provided.

Jeonnam Province is also holding a blue tour experience product promotion event that provides new tourism content by utilizing the blue resources of the picturesque southwest coast. Through the Jeonnam Tourism Platform, you can enjoy marine-related activities such as yachting, fishing, surfing, and marine cable cars with various benefits. Until the end of this year, special exhibitions such as sales events with discount rates, 1+1 special products, experience events, and e-coupon promotions will be held.

Create a custom trip

‘Creating a customized trip’ involves composing a customized travel package based on the MBTI, a 16 personality type test that not only the MZ generation but also those in their 50s and 60s have taken at least once. For example, ISTJ, who is comfortable alone, would like a leisurely trip in a quiet old house, ENFP, who has a great sense of challenge, would like a trip full of thrilling activities, ESFP, who has an artistic sense, would want a unique trip that combines art and tourism, and logical and understanding would like a unique trip that combines art and tourism. Excellent INTPs recommend historical trips full of learning.

The way to participate is to sign up as a member of the Jeonnam Tourism Platform → test the 16 MBTI types → design a ‘customized Namdo travel course plan suitable for the type → apply’. Anyone living in a region other than Jeollanam-do can apply, and can apply as an individual or as a team, such as a family member or couple. You must stay at a Jeonnam lodging facility for at least one night and visit one local paid tourist attraction or experience facility. Among the applicants, 84 teams will be selected through screening, and each team will receive support of 100,000 won per person per night, up to a maximum of 500,000 won.

‘Traveling in Namdo for a month’ is one of the long-term travel projects in Jeollanam-do. Participants travel to 22 cities and counties in Jeollanam-do for a minimum of 7 days and a maximum of 30 days, and if they promote their trip to the South Island on personal SNS, blogs, YouTube, etc., they will receive support for expenses such as lodging and experience fees.

Creation of a world-class K-recreation belt in the southern region

One of the hot topics in Jeollanam-do this year is the development of tourism in the southern region. The plan is to create a world-class ‘K-Recreation Belt’ in the southern region, which embraces Jeonnam’s natural and historical and cultural resources.

Jeonnam Province will invest 1.3 trillion won to promote 56 projects by 2033. In the first stage, 637.6 billion won will be poured over the next four years starting this year with the goal of ‘staying one more day on the southern coast’. We are pursuing 29 projects, including building a floating performance hall comparable to the Bregenz floating performance hall in Austria at the end of Haenam, Suncheon tidal flat healing tourism platform, Gangjin Gaudo Forest of Light tourism gallery, and Haenam and Mokpo lighthouse tourist attractions.

Jeonnam Province has secured 11.1 billion won in national funds needed to promote 33 projects this year. Jeonnam Province is proposing to the government the establishment of the ‘South Coast Comprehensive Development Agency’, which will serve as a control tower for regional tourism development in the southern region. Since the development project is promoted in conjunction with five ministries, the position is that a dedicated organization at the government level is needed to speed up the project.

Reporter Jeong Seung-ho [email protected]